Optimization Design of Business English Teaching Course for International Business Majors

Developing Business CAT Teaching System and Course for Chinese Universities

This paper proposes that business CAT be introduced as the reform of a course in Chinese universities. Firstly, the authors describe the conceptual framework and design of business CAT course and textbook, the newly developed “Computer-Aided Business Translation Teaching System (Business CAT), with a focus on learner translation training and teacher management platforms. Secondly, the authors d...

Portfolios for Business English

At the Faculty of Economics at K.U.Leuven, Belgium, a customized version of ELP, based on an original version developed at the Trinity College in Dublin in 1999, has been used in English for Special (Business) Purposes since 2000. Since 2006, this version has been digitalized. Other changes were emerging as well such as new course conditions for LSP courses in Business English due to Bachelor-M...

Territorial Design Optimization for Business Sales Plan

A Different Focus and Content for the Core Information Systems Course for Business School Majors

Changing business practices and expectations suggest it may be time to rethink the contents and emphases of the introductory information systems course typically required of all undergraduate business majors. With increasing business emphases on processes and revived interest within schools of business on integration of functional common body of knowledge (CBK) content, an alternative to the tr...

The Implementation of the Multimedia Approach to Teaching Business English

In the article the problem of the multimedia approach to teaching Business English at higher educational establishments has been studied. Modern forms, methods and techniques of teaching Business English with multimedia tools have been considered. The author has outlined the components of the multimedia approach, its peculiarities and ways of using in the classroom. Such methods of research as ...